UPP incorporates our brands into Hollywood by identifying industry trends and gaining early access to projects relevant to our clients' desired demographic.

Our clients' presence in television and films reflects UPP's collaboration with individual show producers to find meaningful ways to introduce the brands and products into a program storyline.

We negotiate the best use of client resources to

secure the integration, develop copy and scripting, supervise the production and capture and evaluate on screen results.

Engaging consumers when they are most receptive is a key component of integration. Not only does Branded Integration get your message seen and heard, it couples the message with the implied endorsement of the actor and the buzz factor of Hollywood, making entertainment a powerful force in your marketing plan.