ABOUT US

EngagING CONSUMERS Through Entertainment

Our Vision

Founded in 1978, UPP Entertainment Marketing is considered one of the first product placement agencies.  Our iconic brand placements, such as Coors in Smokey & The Bandit and E.T., Ray Ban sunglasses in Top Gun, Risky Business & Men In Black, set the bar for product placement in TV & film.  

Our Mission

To partner with the world’s most innovative brands, studios and production companies and provide engaging content opportunities on and off-screen.  We strive to deliver substance, impact, and focus to help our brand partners tell their unique story.

INNOVATION

We celebrate and embrace innovative brands.  Our goal is to develop engaging entertainment marketing programs that increase brand awareness, provide positive product exposure and drive sales.

Creative approach

We welcome creativity, innovative brand concepts and strategy

Client-oriented

Our staff is prompt, experienced
and provides individualized client attention

Planning

We take the time to understand to your unique product and industry needs

Flexible

We're nimble and responsive as product, studio and brand needs evolve

Project Analysis

We provide honest feedback, insight and assessment on brand opportunities

Proactive

We identify high profile content opportunities that enhance brand perception

OUR AMAZING TEAM

entertainment marketing experts

Our clients benefit from an experienced team with an extensive background in product placement, brand integration, public relations, celebrity & influencer outreach,  talent procurement, events, and brand partnerships. 

CARRIE MCCALL

DIRECTOR - PRODUCT PLACEMENT

GIANNINA GIOMBINI

SENIOR ACCT EXEC - PRODUCT PLACEMENT

STACEY ROBINSON

SENIOR ACCT EXEC - PRODUCT PLACEMENT

EVELYN DUARTE

SENIOR PUBLICIST - LIFESTYLE MARKETING

AMANDA SYNDER

MANAGER - DIGITAL SERVICES

ALEX WHISLER

MANAGER - WAREHOUSE

GARY MEZZATESTA

CEO

ALEXANDRA RICH

PRESIDENT